The approach for this design project was to create a loud and colourful visual identity that grabs attention and reflects the bold, energetic spirit of the Revolt fruit drink. Its purpose is to stand out and be different.
From the moment I began, I realized how much attention to detail and thoughtfulness is required when developing a brand. I had to think about everything from colour choices to typography, to ensure the final design communicated the brand’s message effectively.
It wasn’t just about making something look good; it was about crafting an experience that would resonate with the target audience and stand out in a competitive market.
Overall, this project was a crucial learning experience that not only taught me the technical aspects of graphic design but also deepened my understanding of how design can evoke emotions, tell stories, and ultimately influence the way people perceive a brand.
